YOGENDRA SETHI
A Visionary in Art & Jewelry

Yogendra Sethi is a distinguished jewelry artist, designer, and connoisseur whose creative journey spans fine art, rare gemstones, and exceptional jewelry.

Born into a respected business family in Indore, India, Yogendra’s passion for art began at an early age. He earned his Master of Fine Arts from the Indore School of Fine Arts, followed by an MBA from Berkeley, California, in 1975—bringing together artistic intuition and entrepreneurial vision.

Beginning his jewelry career in Jaipur in 1976, Yogendra developed a distinctive design language inspired by the colors, forms, and landscapes of nature. His work brings together natural fancy color diamonds, rare gemstones, rose-cut and old mine diamonds, often juxtaposed in unexpected combinations to give timeless techniques a contemporary expression.

An accomplished impressionist painter, Yogendra approaches jewelry much like a canvas. Florals, landscapes, geometric forms, and the interplay of color continually influence his creations. Working across 18K white, yellow, and rose gold, he transforms exceptional stones into expressive, one-of-a-kind works of wearable art.

His philosophy is simple yet defining:
“Life is a rainbow—the more color you infuse, the more you enjoy it.”

With decades of experience as an artist, jeweler, gemstone expert, collector of natural fancy color diamonds, and lover of antique diamonds, Yogendra Sethi continues to push the boundaries of artistic expression in fine jewelry.

For him, jewelry is not simply an ornament—it is art, expressed through color, form, and imagination.